I saw the demo for the HP DreamColor display at NAB earlier this week. Looks very cool.
I spoke with one of the techs after the demo regarding pricing. He said nothing official but the 24" model - 192'x1'8' will run about $2,4''.
You guys have to realize that this monitor is being marketed to the broadcast HD Video industry that is looking for high-end LCD monitors to replace the older CRT reference monitors.
If you compare it to what Panasonic and Sony is offering,... it's a steal